Who doesn’t want to work from parts unknown, on the open road, in fun locations? But it’s not as simple as throwing a few things in a suitcase and heading out. Laptop lifestyles are always touted as fun and carefree, but you need to run a business in order to pay for the adventures and excursions.
In this session we’ll cover what’s it’s like working from the open road, being in strange spaces and working from a back pack. You’ll discover tools that are helpful, systems you should have in place and tidbits on working smarter so you can plan harder.
In this talk, Aisha lays out the foundational elements of a high-quality social media campaign. Participants will walk away from this workshop feeling that social media mastery is within their grasp.
Podcasting has been around for more than a decade and is ramping up in popularity. You have a captive audience with the power of podcasting. This is a powerful tool to reach consumers, peers, or clients!
Entry to the world of podcasting is inexpensive but takes some effort. I’ll talk through the steps on creating your podcast and getting started in a single afternoon. I’ll also show you how you can use WordPress to start your marketing, organizing, storing, and publishing.
The tools and plugins that we use every day slowly change over time, and I love to share them so that we can learn from one another.
In particular, I’ll be talking about:
- Tools for your website, for things like handling backups, updates and security.
- Tools for your business, for things like billing, contracts and proposals.
- Tools for getting things done, for things like task management, contacts, email and more.
Are you ready to start working on the SEO of your site? It can be confusing, incredibly expensive, and potentially a financial disaster, unless your foundational elements are in place. But, it doesn’t have to be scary! We will discuss the 5 things you need to have in place before you start investing in your site’s SEO, so you can move forward with confidence.
It’s wonderful many people earn a living using WordPress: launching sites, building plugins, and designing themes. But sometimes we find ourselves in the middle of running a business we thought was just a fun hobby. How do you change your hobby to a hustle?
A successful hobby is the path to a successful business. So, how do you take your WordPress side hustle to a full-time gig? In this talk, we’ll discuss how to recognize your hobby isn’t just a hobby, how to build in steps and processes to help it scale, and how to know that the timing is right to launch.
Smart Phones and Smart Speakers are changing how people search. Voice Searches are more like questions instead of just keywords. Voice Technology is changing how we access information. The Search Engines (Google, Bing, Yelp, etc.) are all preparing for changes caused by Voice Technology. Voice Search Optimization and Voice SEO are the latest buzzwords. Let’s demystify these terms and talk about how to optimize for Voice.
Everyone focuses on building a form, but what happens after the form submission? The answer to that will change your business life forever. You’ll leave with at least one idea for how you can better use web-based forms in your business.
When a website highlights your unfair advantage, it helps customers find you and it showcases why you are the answer to their problem. Make your website more than a brochure by designing it with your end-user in mind. Together, we’ll define your customer’s biggest challenge and come up with a plan to position you as the solution.
