Please join Jeff Hilimire, author of The 5-Day Turnaround, as he shares the trials and tribulations of being a successful entrepreneur — and how defining his personal purpose has helped him achieve greater success in both his personal and professional life. Key learnings from the session include how to:
- Embrace the mindset of a successful entrepreneur
- Execute on the “Do-or-Die” mindset
- Achieve more by doing less
- Unlock your full potential by discovering your personal purpose
In addition, Jeff will also share the pivotal moment that changed everything in his career and has been the key to his success over the past eight years.
Clients trust web professionals to guide them to a website that generates leads. An unfortunate side effect of lead generation is the collection of personal information. For example, a website that has a contact form that collects a name and an email address collects personal information. Laws require most websites that collect PI to have a Privacy Policy. Clients often look to web professionals to answer the questions “do I really need a Privacy Policy, and why?” The fact is that most web professionals should have some knowledge of why privacy is important, what websites need a Privacy Policy and should be the ones speaking to their clients about the topic. In this talk, I will answer all of the above questions and empower web professionals to be true advocates for privacy and protection for their clients.
Being able to see where your visitors are coming from, what they are doing on your site, and which of your marketing efforts are actually generating visitors and revenue is critical to your site’s long-term success. This is where website analytics comes in. Google Analytics is the most popular website analytics platform and we will look at how to get started with it in this talk.
In this talk, we will discuss:
- How to see where your visitors are coming from
- What pages/posts your visitors most spend time on
- What actions your visitors do on your website
- What UTM codes are and how to use them
- How to see exactly which links in your marketing drive the most traffic and conversions
- And much more!
WordPress is evolving at high speed, as well as the tools that help us work effectively on the web. High-impact, targeted messaging and effective images are just part of the story. With new page builders, plugins and business processes, it’s time to evaluate your current site (I sure did)!
Are you ready to attract better clients, make more money, and have more fun with your work? In this session you’ll learn the essential elements you MUST address to grow your WordPress business.
Do you struggle to hold your clients’ interest and keep them on task? Do you suffer from scope creep, money chasing and project fatigue (aka, the project that NEVER ENDS!)?
Clients need (and crave!) boundaries, deadlines and – dare I say – gentle harassment. Learn how to automate the process of content collection, nurture your clients throughout the entire web build process and protect your business from committing to another project that never ends!
You will learn:
- How to determine if a client is the right fit
- How to stand out from the competition when pitching a project
- How to keep your clients on track and transform them into your best brand ambassadors
Are you working hard trying to grow your agency / freelance business but things just aren’t gaining momentum? Let’s look at seven steps to sustainability that I’ve learned in my time as the co-founder and CEO of a WordPress shop. We grew from our couches to a full crew to acquisition in just five short years. I’ll share these key concepts with you in hopes of helping you drive sales, improve process, and increase your margins. If you’re a project away from dusting off your resume to get a “real job” – attend this workshop to see if you can make impactful changes and to keep your entrepreneurial dream alive!
Divi, a popular visual WordPress page and theme builder, is a website designer’s answer to building custom WordPress themes for clients without any coding experience. In this session you will learn how easy it is to use Divi to design a WordPress theme from scratch. You will see how quickly you can build a unique WordPress theme branded and tailored for your client’s specific needs. As an added bonus you’ll also learn how to use Divi to package themes for resale. You will finally be able to add WordPress theme builder to your website design business with zero coding experience needed.
