Troy Dean

Troy Dean

Troy Dean is the co-founder of WP Elevation, the world’s largest business community for WordPress consultants and freelancers. He is also the co-founder of RockStar Empires, an online education platform that helps entrepreneurs use the Internet to scale their businesses. He is a proud university dropout, and freaking loves the Internet.

Troy is also a voice-over artist, singer and guitar player. He lives in Melbourne, Australia with his wife, who runs a psychology podcast on WordPress, and his dog Lucy, who is more of a Drupal kinda gal.

Troy’s keynote topic for WordCamp Atlanta will be Seven Figures from Scratch: How I used the Internet (and WordPress) to build a seven-figure a year business with no money in the bank. He’ll be touching on freelancing, client services, digital products, online courses and building communities.

Back in 2007 Troy built his own CMS as part of a website assignment for a client. Even he admits it was pretty clunky. Then a friend of a friend turned him on to WordPress. He resisted at first, but after he tried it, WordPress became his tool of choice.

To help his clients manage and edit the WP sites he built, he created a 100-page tutorial with careful instructions and screen shots. A friend, impressed with the effort, suggested turning it into video tutorials, and that’s what Troy did. Then he built a site so people could sign up for the continually-updated videos. Eventually, that turned into WP Elevation.

Today, The World’s Largest Business Community for WordPress Consultants is an amazing repository of genuinely smart and useful knowledge. And Troy is very happy if other people use his resources on WP Elevation to build their own success.

Troy’s immense value to the WordPress community has made him a sought-after speaker around the world. Based on his own experiences, he has developed all kinds of ideas, tips and insights, which he loves to share. Among his list of guidelines to struggling entrepreneurs, one item that recurs over and over is this simple mantra: “Don’t Quit.”

Session