You may love your blog posts and WordPress website content, but does anyone else? How do you know what’s working and what’s not? If your content marketing plan (or lack thereof) could benefit from a strategy planning overview, then this session will help you understand what kind of content your market is searching for, how to make it findable and how to track what’s working and what’s not.

View slides from this session:
http://www.slideshare.net/jennymunn/content-workshop-word-camp-2014

Track—Everyone
Friday—2:00 Subject to change