{"id":1287,"date":"2020-02-20T09:00:00","date_gmt":"2020-02-20T14:00:00","guid":{"rendered":"https:\/\/2020.atlanta.wordcamp.org\/?post_type=wcb_session&#038;p=1287"},"modified":"2020-02-20T19:16:01","modified_gmt":"2020-02-21T00:16:01","slug":"what-keywords-should-i-choose-how-to-do-keyword-research","status":"publish","type":"wcb_session","link":"https:\/\/atlanta.wordcamp.org\/2020\/session\/what-keywords-should-i-choose-how-to-do-keyword-research\/","title":{"rendered":"What Keywords Should I Choose? How to do Keyword Research"},"content":{"rendered":"\n<p>So you want to grow your business through an SEO campaign? Great! The first step you need to take is choosing the right keywords to focus on. In this talk, David will show you how to know how your customers are looking for you- so you can focus your SEO efforts in the right place. After all- what good is picking a keyword your customers aren\u2019t looking for?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>So you want to grow your business through an SEO campaign? Great! The first step you need to take is choosing the right keywords to focus on. In this talk, David will show you how to know how your customers are looking for you- so you can focus your SEO efforts in the right place. &hellip; <a href=\"https:\/\/atlanta.wordcamp.org\/2020\/session\/what-keywords-should-i-choose-how-to-do-keyword-research\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;What Keywords Should I Choose? How to do Keyword Research&#8221;<\/span><\/a><\/p>\n","protected":false},"author":13881536,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1587326400,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[966],"footnotes":""},"session_track":[43],"session_category":[37,39,41,38],"class_list":["post-1287","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-ballroom","wcb_session_category-business","wcb_session_category-content-strategy","wcb_session_category-ecommerce","wcb_session_category-general-wordpress-beginning-user"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"April 19, 2020","time":"4:00 pm"},"session_speakers":[{"id":"966","slug":"david-zimmerman","name":"David Zimmerman","link":"https:\/\/atlanta.wordcamp.org\/2020\/speaker\/david-zimmerman\/"}],"session_cats_rendered":"Business, Content Strategy, Ecommerce, General WordPress\/Beginning User","_links":{"self":[{"href":"https:\/\/atlanta.wordcamp.org\/2020\/wp-json\/wp\/v2\/sessions\/1287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/atlanta.wordcamp.org\/2020\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/atlanta.wordcamp.org\/2020\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/atlanta.wordcamp.org\/2020\/wp-json\/wp\/v2\/sessions\/1287\/revisions"}],"predecessor-version":[{"id":1288,"href":"https:\/\/atlanta.wordcamp.org\/2020\/wp-json\/wp\/v2\/sessions\/1287\/revisions\/1288"}],"speakers":[{"embeddable":true,"href":"https:\/\/atlanta.wordcamp.org\/2020\/wp-json\/wp\/v2\/speakers\/966"}],"author":[{"embeddable":true,"href":"https:\/\/atlanta.wordcamp.org\/2020\/wp-json\/wporg\/v1\/users\/dizzysoft"}],"wp:attachment":[{"href":"https:\/\/atlanta.wordcamp.org\/2020\/wp-json\/wp\/v2\/media?parent=1287"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/atlanta.wordcamp.org\/2020\/wp-json\/wp\/v2\/session_track?post=1287"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/atlanta.wordcamp.org\/2020\/wp-json\/wp\/v2\/session_category?post=1287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}