{"id":6487,"date":"2019-03-24T14:33:27","date_gmt":"2019-03-24T18:33:27","guid":{"rendered":"https:\/\/2019.atlanta.wordcamp.org\/?post_type=wcb_session&#038;p=6487"},"modified":"2019-03-24T14:34:06","modified_gmt":"2019-03-24T18:34:06","slug":"how-video-improves-website-conversions","status":"publish","type":"wcb_session","link":"https:\/\/atlanta.wordcamp.org\/2019\/session\/how-video-improves-website-conversions\/","title":{"rendered":"How Video Improves Website Conversions"},"content":{"rendered":"\n<p>Video improves all types of website metrics, including visitor engagement, time spent on page, clickthrough and landing page conversion rates. It can also improve a site&#8217;s Google Page Ranking. In this talk, I will show examples of videos, and look at how they&#8217;re used, where they appear on a site, and results.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Video improves all types of website metrics, including visitor engagement, time spent on page, clickthrough and landing page conversion rates. It can also improve a site&#8217;s Google Page Ranking. In this talk, I will show examples of videos, and look &hellip; <a href=\"https:\/\/atlanta.wordcamp.org\/2019\/session\/how-video-improves-website-conversions\/\">Continue reading <span class=\"assistive-text\">How Video Improves Website Conversions<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":9114287,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1556978400,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[6094],"footnotes":""},"session_track":[1214580],"session_category":[],"class_list":["post-6487","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-mark-pope"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paiD6H-1GD","session_date_time":{"date":"May 4, 2019","time":"10:00 am"},"session_speakers":[{"id":"6094","slug":"harry-hayes","name":"Harry Hayes","link":"https:\/\/atlanta.wordcamp.org\/2019\/speaker\/harry-hayes\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/atlanta.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/6487","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/atlanta.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/atlanta.wordcamp.org\/2019\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/atlanta.wordcamp.org\/2019\/wp-json\/wp\/v2\/users\/9114287"}],"version-history":[{"count":1,"href":"https:\/\/atlanta.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/6487\/revisions"}],"predecessor-version":[{"id":6488,"href":"https:\/\/atlanta.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/6487\/revisions\/6488"}],"speakers":[{"embeddable":true,"href":"https:\/\/atlanta.wordcamp.org\/2019\/wp-json\/wp\/v2\/speakers\/6094"}],"wp:attachment":[{"href":"https:\/\/atlanta.wordcamp.org\/2019\/wp-json\/wp\/v2\/media?parent=6487"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/atlanta.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_track?post=6487"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/atlanta.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_category?post=6487"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}