One of the biggest struggles for any freelancer or agency to overcome is how to price their work.
Being in a digital service businesses, it can be hard to to covey the real value of what we do (to ourselves and to our clients).
Hosted by Bret Phillips, this panel will feature three successful business owners that specialize in building WordPress websites for different markets and client sizes.
The purpose of this panel is to help dissect the process of pricing your work so that you can continue to offer great value to your clients while staying profitable.
Freelancers will get a better understand of their own value and where to start.
Agencies and other staffed businesses will understand how to take profit into account when
pricing larger projects with many ‘unknowns’.
Featuring:
Judi Knight (ATL) – Founded New Tricks Web Design and Marketing, in 2008. The New Tricks team has worked with over 250 clients with price points from 5k to 75K. Dedicated to teaching, Judi is one of the original organizers of the Atl WP Meetup and WCATL. Judi and her team have a 4-mo online course teaching aspiring web designers to price, close, build and deliver effective WP websites.
Victor Ramirez (NYC) – Victor is a New York City based developer and owner of An Abstract Agency – a WordPress focused marketing technology agency. Since 2006, He has consulted hundreds of SMB’s and large companies such as Square, Dropbox, WeWork, and IBM.
Danny Peavey (ATL) – Founded One Week Website after a frustrating experience spearheading a website redesign for his family’s HVAC company based in Atlanta. Prior to signing on with the family business, Danny spent nearly a decade in enterprise sales. Over the years, he sold IT Solutions to Fortune 1000 companies for IBM, Apple, and Hewlett Packard Enterprise. Danny has a unique perspective moving from enterprise to small business.