You often come across discussions about balance when it comes to websites, usually taking a deeper look at the balance between design and development.
What you won’t see too often, if ever – I like to think it’s a fairly original idea on my part – is the balance of target with the design/development itself. Is the website designed for the creator or for the consumer audience.
I’m not saying this hasn’t been discussed, it absolutely has. However, most of those discussions end with a clear black or white answer. It’s either all about the company (creator) or all about the audience (consumer).
I believe, strongly, that there’s a way to meet in the middle – perhaps leaning slightly in one direction or the other – that allows both the creator and the consumer to get the most out of the site design.
And I believe, even more strongly, that WordPress is the solution that allows for this careful balance. And that’s what this topic would really be about …
Better and balanced designs can be both uniquely beautiful and imminently useful – especially when created with WordPress and all it has to offer.