All Users: Awarding Behavior and Altering Businesses with WordPress

Building websites with WordPress is fun, challenging, exciting. Building solutions that fundamentally alter a person’s behavior or the way of business for an entire network of museums? That’s nothing short of incredible.

Come and learn how WordPress helped transform an art museum, a library, and a national fitness center by awarding digital badges for real-world participation.

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Editorial note: In this presentation I’ll walk through case studies that feature the use of WordPress, BuddyPress, and BadgeOS (a WordPress plugin I helped develop) to build systems for the YMCA of Greater New York, Dallas Museum of Art, and the Pierce County Library System. Each of these systems offer digital badges and points to participants for completing various activities – “gamifying” WordPress. In the case of the DMA, they fundamentally altered their business model around this new medium of visitor engagement.

Speaker