“Visuals are important to engage website users, but often photos are put on a website without sufficient thought. What’s the difference between an average photo and one that wows? What do website users like to see? How do you decide which are the best photos to use from a photoshoot? Does the rise in mobile affect your choices? How do you manage a professional photographer — or get great photos when you have to DIY?
Receive helpful answers from an experienced content strategist trained in visual communication. Get practical tips to improve the photography on your site now and make your websites users happy.
You will:
- Understand the difference between an average and a great photo
- Learn what is most attractive to website users, based on usability and eye-tracking research
- Discover how to avoid common photo pitfalls by looking at example websites, both good and bad.”