WordPress is more than a tool for building and managing a website — it’s a tool that you can build a sustainable online marketing strategy around. Some simple strategies based in content development and blogging combined with some simple WordPress-based tools, trick and hacks can create the basis for ongoing marketing activities including blogging, social media, landing pages, Search Engine Optimization, email marketing and more.
Attendees will learn:
– Why content is King
– How blogging can drive all your entire online marketing
– How to REALLY succeed on the search engines
– Which WordPress tools and plugins are especially helpful in facilitating online marketing efforts
– How your WordPress theme can be designed to help automate things
